tough choices Essay Example For Students

tough choices Essay I was asked to think back about something memorable and to write an essay about a lifes lesson learned. In high school, soccer was very important to me. It was my favorite sport. My freshman year I decided to pick and focus on only one of the many sports I had played in the passed. I came to the conclusion that I should play soccer considering it was one I was strongest at. I also enjoyed soccer more than the other sports I had played because it was a tough sport, which was a challenge to me. During the years I played high school soccer I made a decision in which when I look back on, I think I could have handled differently. I never spoke up. I would just do what I was told to do. Whatever I was told to do I did it the best I could. I thought that cooperating, listening and giving it my best shot is what would get me ahead before someone else. But I was wrong and that has cost me dearly. We will write a custom essay on tough choices specifically for you for only $16.38 $13.9/page Order now As a freshman I played soccer for Paramus Catholic High School. I started as a forward on their junior varsity team. As the season went on the varsity coach noticed my aggressiveness and moved me up to play with our varsity team. To be picked out of all the girls on the team I cant tell you of a better feeling of self-pride. Then as a sophomore I transferred to Hackensack High School. There, I again started as a forward for their junior varsity team. Later into the season I was brought up to practice with varsity. I practiced with varsity but only played in a couple of games. Imagine my disappointment, I joined the soccer team to play, not sit on the bench. I worked so hard in practice to prove myself but it got me nowhere, not even a chance. So I asked to be moved back down to junior varsity where I could play. At least on the junior varsity team I was recognized for my efforts. As a junior I tried again and made the varsity team at tryouts. I was excited because we had lost a lot of seniors and I expected to get more playing time. Upperclassmen always played over underclassmen. But I was wrong. Instead I sat the bench and freshmen played over me. Senior year came and I made varsity. I stuck it out in practice and yet again underclassmen were playing over me. In my discouragement I quit the team. I should have said something. I should have spoke up. I should have asked why my coach didnt play me. Maybe there was a good reason that I could have fixed. He wasnt that good of a coach or else we would have had a better soccer team. He had his favorites and thats all that mattered to him. It didnt matter how much I practiced or how hard I tried I was just there in case one of his favorites got hurt. What would have happened if I did speak up for myself? My high school soccer career is on personal experience of great significance to me. Although this situation isnt favorable to me the effects that came from it are. From this I learned I cant let people push me around. My coach was in total control of what I did and didnt do on that team. I didnt speak up for myself and thats why he walked all over me. This experience with my coach led me to be a very strong person. I always stick up for myself and take total control over situations when someone tries to undermine me.

Causes of the Peloponnesian War

Causes of the Peloponnesian War Free Online Research Papers According to Thucydides, the cause of the Peloponnesian war was the fear of the growth of the power of Athens throughout the middle of the 5th century BC. The Peloponnesian war was long awaited by Thucydides; in fact there were many reasons and events leading up to the start of military aggression. Resentment and tension between Sparta and Athens began after the Spartans chose not to continue in siege against the Persians but to return home. Nonetheless, the Athenians continued to fight and began to show that they had a strong military and could stand without the Spartans. Because of this many of the smaller city-states on the islands in the Aegean Sea and in northern Greece became Athens allies; thus, they became known as the Delian league. The Athenians were collecting taxes from the other city-states in the Delian league therefore their fleet had become by far the largest and most fearsome navy in the region in conjunction with their infantry advancement. This tax was in exchange for the protection that the Athenian fleet and army provided. One of the Athenian leaders, Pericles, used some of the tax money to rebuild the Athens walls, for defensive purposes, and to offensive military growth. This show of Athenian power frightened the Spartans, and Corinthians as well, who now saw the Athenian growth of power as a threat. Causing tension with the Spartans and Corinthians the Athenian navy came to the aid of the Corcyraeans against the Corinthians. The threatening Athenian strength became more apparent to the Spartans. This happened because Epidamnus became involved in a political struggle where the Democratic Party had taken control of the colony’s government and forced the aristocrats out of power. The aristocrats joined with a cruel, ruthless group and attacked the city and its surrounding areas seeking revenge from the democrats for their actions. Epidamnus began looking for help and sent a request to Corcyra for military involvement. Corcyra refused to help the Epidamnians in their political struggle and consequently they sought for the assistant of Corinth. Nonetheless, the Corinthians sent ships to stop the violence. The Corcyraeans saw the Corinthians interference as disrespectful so they decided to send their own ships to stop the Corinthians. Adding more fuel to the fire, the Corc yraeans made an alliance with Athens who already has their own feud with Corinth for many years. The Corinthian fleet engaged the Corcyraeans and consequently the Corinthians lost the battle. This defeat fueled the Corinthians passion against the Athenians even more. The final event that caused tension leading up to the outbreak of violence in the Peloponnesian War was when Potidaea, a member of the Delian league, rebelled against Athenian control. The city-state built barricades to resist Athenian army occupation which incited rebellion all over in the region in Chalcidice and Bottiaea. The Athenians sent troops into the region by ship, but they were also fighting the Macedonians in the same region and had difficult time suppressing that revolt. When Athens ultimately made a treaty with Perdiccas, the Macedonian leader, they were then turned-on by the Macedonians as they began fighting side-by-side with the Corinthians, who had come to the defense of the Potidaeans. Despite their recent setbacks, the Athenians were able to gain control of most of the region upon the arrival of reinforcements. Corinth called a meeting of the Peloponnesian assembly at Sparta because they saw that their own citizens were now trapped in Potidaea. Almost immediately following this meeting the Peloponnesian decision was to declare war because the complaints against the Athenian Empire were deemed irreconcilable. The Spartan and Peloponnesian demanded that the Athenians withdraw from Potidaea and that all the city-states in northern Greece be given their freedom. Despite the declaration of war, three ambassadors were sent to Athens over the course of winter in attempts to declare peace; however, neither side could come to a resolution. Nonetheless in the summer of 431 BC the Thebans, a member of the Peloponnesian League, attacked Plataea, Athens oldest ally. This drew Athens to Plataea’s defense, which in turn brought the Spartans and Corinthians to the side of their ally which marked the beginning of the Peloponnesian War. Research Papers on Causes of the Peloponnesian WarComparison: Letter from Birmingham and CritoAppeasement Policy Towards the Outbreak of World War 2Quebec and Canada19 Century Society: A Deeply Divided EraEffects of Television Violence on ChildrenCanaanite Influence on the Early Israelite ReligionAssess the importance of Nationalism 1815-1850 EuropeCapital PunishmentOpen Architechture a white paperThe Effects of Illegal Immigration

An Analysis Of Roddy Doyles Wr

An Analysis Of Roddy Doyles Wr Essay An Analysis of Roddy Doyles Writing StyleRoddy Doyle is an Irish novelist from Dublin, Ireland, who has written several award winning anovels. Through the use of a variety of literary techniques, Doyle has been able to delve into the thoughts and minds of his characters, so that the reader can easily empathize with them. Specifically, through the use of vernacular language, detailed imagery, and stream of consciousness in two of his novels, The Woman Who Walked Into Doors and Paddy Clarke Ha Ha Ha, Roddy Doyle is able to successfully depict what occurs in the minds of both abused women, and adolescent boys, respectively. In The Woman Who Walked Into Doors, Roddy Doyle tells the story of a recovering alcoholic who has been in an abusive marriage. This woman, Paula Spencer, struggles throughout the novel to gain control of the confusion her life has become. Through his use of the vernacular, detailed imagery, and stream of consciousness, Doyle is able to show the effect that abuse has on its victims. Ever since she was a child, Paula Spencer was treated with disrespect. She attended a grade school which classified her as an idiot. As Paula described it, All the classes are named after Irish musicians. We were just 1.6. We got the worst room the worst teachers, the dopesIt was a fright, finding out that I was stupid (Doyle Doors 28). This use of vernacular language is seen throughout this novel. Doyles technique of writing in the vernacular is very effective in getting his point across, plain and simple. In this case, Doyle is able to effectively show the psychological abuse Paula suffered as a child and what effect it had on her. This is most likely where Paulas disrespect for herself stemmed from, and most likely what lead to her tolerance of the physical abuse yet to come. At a young age Paula married a man named Charlo Spencer. It was quite apparent from the beginning that Charlo was not the right man for Paula. However, she married him anyway, and over their seventeen years o f marriage Paula Spencer was severely beaten by her husband. The entire novel is about how Paula tries desperately to sort through her confusion. Since Doyle tells her story in the vernacular it is very easy for the reader to relate. Doyles language and first person narrative perfectly catch Paulas erratic thoughts, as she tries to sort out the tangled strands of her memory, and tries to recover those which are lost.(Cape 1)Paulas use of vulgar words throughout the novel is helps express the anger, pain and confusion she is feeling. Doyle does not try to clean up the language. His use of the vernacular in Paulas thoughts and speech conveys the anger and pain that an abuse victim feels. For instance:They were all the same; they didnt want to know. Theyd never ask. Heres a prescription; now fuck off. The young ones were the worst, the young ones in CasualtyI should have boxed her ears. A kid in a white coat, playing. Shouting at the nurses. A fuckin little child with no manners(Doyle Doors 190)Here Paula is describing the doctors who she sees every time she needs medical attention after she has been beaten by Charlo. It is apparent through her choice of words that she is angry and also that she wanted help, but didnt quite know how to get it. Her frustration with her situation is evident in her choice of words. Not only does Doyle do an excellent job in showing the abuse through his use of the vernacular, but he is also able to vividly describe the abuse to the reader through detailed imagery, conveyed through the thoughts of Paula herself. READ: A Lesson before Dying EssayThroughout the novel, Paula Spencer vividly describes the episodes when Charlo beats her. The images her descriptions give the reader make it very clear how painful and frustrating it is for abuse victims. For example:He pushed me back into the corner. I felt hair coming away; skin fighting it. And a sharper pain when his shoe bit into my arm, like the cut of a knife. He grunted. He leaned against the wall over me. I

Evaluation of Learner Performance Assignment Example | Topics and Well Written Essays - 1000 words

Evaluation of Learner Performance - Assignment Example The complexity factors are often associated with the dynamism and constant interactions among various attributes and dimensions of training and organizational goals, training situations, trainees, and technologies aiding instructions (Bushnell, 1990). Evaluation goals entail varying purposes at assorted levels. The purposes entail the evaluation of instructional materials, student learning, the return of investment, transfer of training and many other factors. To attain all the mentioned purposes, collaboration among different people is essential at different parts of an organization. Furthermore, some of the goals of learners are never well defined and may change with the passing of time. Attempts have been made to come up with approaches to assist in tackling the various complexities associated with learner evaluation. How technology can be incorporated to address these challenges has also been highlighted.Similarly, approaches to evaluation and even associated models are covered in depth. The variety of approaches used in evaluation has their foundation in systematic approaches for training designs. They are characterized by systems of instructional development. Evaluation mainly targets the final stages of systematic approach usually within the main aim of improving the interventions. The other reason can be to aid in making judgments about worthiness and effectiveness of an instructional design. In the recent past, most instructional system developments have incorporated evaluation all through the process (Carnavale & Schulz, 1990). Six approaches applied in instructional evaluation have been identified as, goal-based evaluation, goal-free evaluation, responsive evaluation, systems evaluation, professional review, and quasi-legal. Systems and goal-based evaluations  are predominantly applied in evaluating training. This has led to the proposal of a variety of evaluation frameworks. Kirkpatrick’s model is widely used and is based on the criteria of reaction followed by learning the behavior and finally results.   

The EU and US Data Protection Approaches and their Sustainability Essay

The EU and US Data Protection Approaches and their Sustainability - Essay Example The US has also mounted a scathing attack at the EU Data Protection Directive claiming that it is fast becoming outdated and with time its practicability in implementation will deteriorate (Bercic and George, 2009). Herein after this paper takes a look at the different approaches used by the US and the EU to protect individual’s personal data and which among the two approaches is sustainable in the long run. Data Protection in the Europe With the internet boom starting to take place in the mid-90s, the European countries saw it fit to come up with one regulatory framework that will ensure that the data is about to be generated and shared among users will be safe. Instead of each country independently regulating their own information technology industry, common guidelines were instituted on where each country will base their data protection laws. This regulatory framework was known as the EU Data Protection Directive (Long and Quek, 2002). All member countries, who are also sig natories of the European Commission on Human Rights (ECHR), were required to enforce the provisions therein in within the first three years. The EU Data Protection Directive This is a directive that is meant to protect data and regulate its usage within the European Union. It has 34 articles providing specific instructions about how data should be handled in specific situation. It is based on 3 principles; transparency, legitimate purpose and proportionality (Tavani, 2007). The issue of transparency is covered from article 7 through 12. Using this principle the Directive states that the data subject reserves a right to be informed when his personal data is being collected for processing. The data controller is the person or the... This essay focuses on the US and the EU that are among the blocs that have been on the forefront to promote data protection and hence privacy. The right to privacy is a fundamental human right that is presented as a main focus of the essay. Whereas the US has no specific regulation scheme that is designed to regulate the collection, processing and transfer of personal information, the EU has one. The US has also mounted a scathing attack at the EU Data Protection Directive claiming that it is fast becoming outdated and with time its practicability in implementation will deteriorate. Herein after this essay takes a look at the different approaches used by the US and the EU to protect individual’s personal data and which among the two approaches is sustainable in the long run. After taking into considerations all these factors that were explored by the researcher, it is clear that the EU approach is more sustainable in the long run. The reasons are that though it is sparingly fl exible it does not require this flexibility as it is not the final regulation but just the framework, the member countries can revise their data protection rules as the environment changes provided they are within the framework. The current EU Data Protection Directive is still serving the critical stimulus role to taking data protection very seriously, abandoning it would be disastrous, and instead it should be a reference model for other countries or blocs. The idea of an international standard is the only way to foster globalization in this technological era.

Natural Disaster and the Retail Business Owner Essay Example for Free

Natural Disaster and the Retail Business Owner Essay Disaster and the Retail Business Owner Natural Disaster and the Business Owner People make difficult decisions in business everyday. People that make these decisions have to stand by them. The situation in this assignment, speaking of hurricane Katrina, I have mixed feelings on the business owner Brian decision. From a person on the outside looking in perspective, I felt he was wrong for raising the prices of the hotel rooms. But in reality, I had to put myself in the shoes of the business owner. In this situation I believe Brian should not give Lilly’s job back. It was Lilly’s decision to quit her job because she felt that Brian choice to raise the prices was wrong. Due to Brian being the owner of the motel it was his prerogative to raise the rates. Lilly told Brian if he was going to raise the rates then she would quit. I think Brian’s response by telling her by telling her to do what you have to do was more than fair. I felt Lily disrespected Brian telling him she quit and hanging up on him. That helps support my decision to not give her job back. Also, what happens when Brian makes a decision she doesn’t like? What says she won’t react and quit again? If I understand these terms correctly, I fell Lily falls under Deontology. She spoke her mind because it her decisions to do so and it was her right to do so and it was not for the greater good. I believe Brian falls in the category of Deontological Ethics as well. It was his right to raise the rates of his motel rooms. It was also his right to le Lilly go if she didn’t agree with his decision. Hurricane Katrina was a perfect opportunity to make money of a natural disaster. Many businesses took the opportunity to raise prices to profit of natural disasters. The decisions to profit off natural disaster are not happiness based. These higher prices will affect the hurricane victims. If Brian’s decision was to lower rates to accommodate hurricane victims, he would be bombarded with customers and most likely lose money. This would cause unhappiness to the business owner and happiness to the customer. I believe Lilly did not support her decision because if she did she would have not reapplied for the job. Brian did raise the rates regardless of Lily’s argument and threat to quit. So why did she quit if she was going to try to get her job back. References https://cdad. trident. edu/CourseHomeModule. aspx? course=17amp;term=110amp;module=1amp;page=bkg

Stock Options Essay -- GCSE Business Marketing Coursework

Stock Options Since the late 1980’s more and more people have been given the opportunity to purchase stock options. As of 2001, ten million employees have chosen to purchase stock options. Another survey established that 97 of the top 100 e-commerce companies gave the choice of options this year. For these reasons, it is important to understand what stock options are, the different types of options, and their advantages and disadvantages. A stock option gives any employee the right to buy a certain number of shares in the company at a fixed price for a certain number of years. Employees who have been given the choice of stock options hope that the share price will go up and that they will be able to cash in by purchasing the stock at the lower grant price and then selling the stock at the current market price. Stock option plans can be a flexible way for companies to share ownership with employees, reward them for performance, and attract and retain a motivated staff. These plans could also encourage the employees to look in that best interest of the company and other shareholders. For growth-oriented smaller companies, options are a great way to preserve cash while giving employees a piece of future growth. They can also work for public firms whose benefit plans are well established, but who want to include employees in ownership. Options are not a mechanism for existing owners to sell shares and are usually inappropriate for companies whose future growth is uncertain. They can also be unappealing in small, closely held companies that do not want to go public or be sold because they may find it difficult to create a market for the share. There have been disagreement on whether or not options are actual ownership. Some believe they are ownership because employees do not receive them for free, they use their own money to purchase the share. Others believe that since the employees can sell their shares a short time after purchasing them they do not have the long-term ownership goal. A few simple terms with stock options are a call, a put, and a premium. A call is the right to buy the stock, a put is the right to sell the stock and its premium is the price of the option. Overall, options allow you to participate in price movements without committing the large amount of funds needed to buy stock outright. ... ...s are even hired, stock options enable companies to recruit better employees. Once the employees are hired, they work harder for the sake of the company as well as a rise in their shares, and therefore, the company is able to retain hard working elites. Another positive remark about stock options is that companies are not required by GAP to record them as an expense which, in turn, inflates their earnings. Just as before with the employee’s stock income, the company receives a tax deduction as well. When the employee exercises his stock then sells it in the market he receives an income, and this amount received by the employee is equal to the tax break granted to the company. Hence, the larger the price difference, the better it is for both the employee and employer. To conclude, stock options are increasingly being used as incentives for employees in companies around the world. Statistics state that the increased use of stock options privileges has increased the work ethic of employees, thus increasing sales. Stock options are a good non-cash compensation for increasing the moral of employees, but one should note that the underlying tax regulations could be complicated.

University of California Personal Statement Prompt 1

I always have distorted the tone whenever I’m asked from where I come from, knowing that the casual sound would not raise any curiosity or would not lead to another question of why I am here. Mexico is the answer; a beautiful country where I was born, where I was raised, and where my parents struggled to give me a life where I would not lack of anything, yet, I lost them as they tried to fight for this. A country filled with corruption, where there is more fear for an authority than a civilian, where there is a question whether you can do something for them in exchange.My parents had a different vision of what they wanted in life, their vision has shown me that you have to defend your principles regardless of how they are seen. I have lost contact with them due to the circumstances that they are in, I wish I could tell them how I really feel, how I am writing a college application to the best universities in California, how through experience I have learned to appreciate the a ctual community where I am present.In 2009, a tedious legal process of guardianship had the some regulations met that qualified me to go live with my legal mother; my surroundings were against my placement and decision of leaving, but under my circumstances and my perspective, I had to. I was told that I was leaving everything I knew behind and that the place and way where I was going to reside was insidious. The answer that I gave contained words of my principles that I defended which stated that I was not leaving everything behind but actually going forward with my future and vision of my life.I left with an idea, and now, that idea is a task that I will achieve, this task for me is meaningful and ulterior. I want to be a citizen that functions as a contributor to its society, I desire for a family that I never had, a stability where my future children would take me to their school for their show and tell, and they will think that their dad is an invincible person and their mom is the sweetest mother in the world.I can picture their euphoria when I attend to their high school graduation, I can hear myself saying; â€Å"I’m proud of you, son† with a fat check on my coat for them to go to whichever University they want to attend. As American history would define it, I am in pursuit of the American Dream, and the rewards are going to be limitless. I do not see anything as not being possible, I am grateful for the opportunity that I am given as a student, grateful for the encouragement of my teachers and the security of this country. But above all, I am thankful for being taken into a process of admission that will determine my future.

McDonald’s Organizational Structure

In 1940, Richard and Maurice McDonald opened the first McDonalds Bar-B-Q restaurant in San Bernardino, California. McDonalds offered hamburger, cheeseburgers, soft drinks, coffee, potato chips, and pie, which their big seller at that time was their 15-cent hamburger. McDonald’s achievement is constructed on the groundwork of personal and professional integrity. In 1955, a businessperson named Ray Kroc purchased the company from Richard and Maurice and began to take the company to new heights.Over the years McDonalds grew bigger and bigger and became what it is today which is the world’s largest food service retailer with over 30,000 locations in 119 countries. Below will outline McDonalds as a corporation and the organizational structure they have within the company. Functions of McDonalds McDonald’s has over 30,000 restaurants in 119 countries which most of the restaurants are normally franchises; which they all obtain their food and packaging from the same offi cial vendors worldwide.With that said, every McDonald’s organizational structure is the same so a McDonalds in the United States is the same as a McDonalds in China which all of the important decisions comes from the corporate level in the United States. McDonalds believe their success is based on their business model, which is represented by a stool with three legs, which are owner/operators, suppliers, and company employees. McDonalds has not been always the giant in the industry in an annual customer satisfaction study, McDonald’s was scored dead last among fast-food restaurants since 1992.In the fourth quarter of 2002, McDonalds has disclosed its first-ever quarterly loss, one reason why McDonald’s is struggling is that the consumers began to switch to its competitors, such as Burger King, Wendy’s, and Subway (Han, 2008). These other companies emphasized on giving customers fresher, hotter, better quality foods at lower price along with faster service than McDonalds. With that being said McDonalds made the decision to close over 700 restaurants because they were performing inadequately.When this happened, the corporate team was thinking that they might not be competitive anymore within the fast food industry. The major competitors of McDonalds are Burger King and Wendy’s, who their structures are not much different from McDonalds because they are ran the same from a corporate standpoint. Burger king along with Wendy’s has multiple locations around the world but where McDonalds has, the upper hand is they having more franchises around the world than both Wendy’s and Burger King put together.With along the companies having the same structure they all have different views on how they run their businesses. One thing is for sure that each company’s decisions starts at the top and works the way down the change to each individual store or restaurant. McDonalds believes the best people lead to the best busine ss results (McDonalds Corporate). McDonalds wants to guarantee that they have the best leaders that can move McDonald’s into the future.Over the decade, McDonalds has strategically improved their efforts and investments in talent management, from applying a reliable and precise talent planning process at their own learning academy, which is Hamburger University. These investments are part of a complete worldwide talent management strategy to ensure they have high-performing, dedicated leaders, a diverse pool of candidates for the future and a culture that both requires and supports learning and development (McDonalds Corporate).In the Marketing, function of McDonalds they are dedicated to communicating responsibly, along with they would like to use their brand to make a difference in everyone’s lives. For years, McDonald’s global marketing strategy has helped ensure that their advertising and marketing is clear, appropriate and that it addresses all ages from ch ildren to adults. To McDonald’s, the most vital tactical method for sustaining their leading position is to preserve their major markets while at the same time increase their business into the other developing markets.However, different consumer groups in different countries may have very different tastes and/or requirements (Han, 2008). Therefore, each full operating geographic unit of McDonald’s was required to solely responsible for producing and marketing its products in that region. Through this regional structure, McDonald’s could not only satisfy the local consumers’ needs in different geographical areas but also pursuing ‘maximum local development’ (Han, 2008). In fact, each McDonalds produces and markets somewhat different kinds of products in different areas, along with they even have different prices.McDonalds Competitors McDonald’s organizational structure is a little different from most companies because McDonalds has so m any different franchises around the world but the best structure that suits McDonalds I think is the centralized structure because McDonalds needs to make sure that control is supported through all of their franchises. McDonalds needs to guarantee that customer experience and quality is consistent at every McDonalds is maintained. At each location McDonalds has managers, assistant managers, and crewmembers.For the bigger decisions such as marketing and advertising, these decisions, come from the corporate headquarters and then are passed down to each store. For example, if the marketing department is promoting a new product, they will test it out at a couple locations and if the new product is a hit with customers, they will have that product at every location. This is why customers see new products on the menu only for a limited time because corporate headquarters is testing the product in different geographic areas.At McDonalds, each department has a particular job function and th is allows McDonalds to be so successful around the world. In conclusion, for 72 years McDonalds has been growing bigger and bigger to become one of the largest fast food restaurants in the world. McDonald’s achievement is constructed on the groundwork of personal and professional integrity. Although each franchise may have different menu items to suit, different customer needs.All the stores are run from one place in the United States, which is the corporate headquarters and here is where the men and women plan their next move to bring McDonalds to new heights around the world. Hundreds of millions of individuals around the world trust McDonald’s restaurants. McDonalds win that trust everyday by serving safe food, respecting our customers and employees and delivering outstanding Quality, Service, Cleanliness and Value (McDonalds Corporate). I believe that Richard and Maurice would be proud of what has become of their vision, which was to give individuals in San Bernard ino, California a nice quick meal.

Write 1-2 Page Critique Of The quot;BIg Fat Liabilityquot; Case

Write 1-2 Page Critique Of The quot;BIg Fat Liabilityquot; Case Write 1 "Paternalism" versus "autonomy" Part Paternalism and autonomy are vivid in the Big Fat Liability case. Paternalism involves withholding information such as the truth form an individual so as to benefit them (Conly 10). For the case of the Big Fat Liability, information on consumer health by the McDonalds Company touches on autonomy and paternalism is concerned (Sebok 1). The company focuses on processed meat, French fries and salt. This is straightforward information that does not necessarily need to be advertised. In this case paternalism may not apply much in this case. The company has made it clear on its current changes; thus, presenting the clients with clearly information on health prospects of the company (Sebok 1). Autonomy, on the other hand, involves free operation with minimal government interference (Conly 16). The government did not interfere with the Big Fat Liability case as it argued that the obese teenage girls were not forced to eat at McDonalds and that they could easily see the contents of the food presented to them (Sebok 1). Autonomy applies more in this case as opposed to paternalism since no information was withheld from the customer. Part 2 Marketing is not just a psychological exploitation of customers. Flint writes that "successful" marketing schemes involve coalition between the agencies and retailers (6). This means that the retailers can drive the retail market and even become excellent shoppers even without manipulation of their psychology. A good example is the clients of Walmart that have exciting and collaborative shoppers with minimal manipulation of their psychology (Flint 6). Conly, Sarah. Against Autonomy:  Justifying Coercive Paternalism. NY: Cambridge University Press,  2012. Print. Flint, Dan. â€Å"The Hub Top 20†. The Hub Magazine, May/ June 2014. Web. 28 Feb. 2015. Sebok, Anthony. The "Big Fat" Class Action Lawsuit Against Fast Food Companies: Is It More Than Just A Stunt? 14 Aug. 2002. Web. 28 Feb. 2015.

International Business Environment in Ireland Case Study - 1

International Business Environment in Ireland - Case Study Example Within the combination of various factors that influence development, the government of Ireland embraces peace and socio-cultural integration so that the country is able to recognize business partners as part of their economic development stakeholders hence handling business partners with the diligent they require. Cut in government spending is also a factor which boosted the performance of the economy of Ireland. Tax reduction was meant to reduce the cost of investment and attract foreign investors in the country. That is why Microsoft was attracted to invest in information technology business in Ireland which generated a lot of economic activities and contributed positively towards the gross domestic product. With control over the inflation, the country is able to gain from Foreign Direct Investment (FDI) increasing the number of the business transaction between traders and intergovernmental organization to the benefit of the country. However, with the peaceful transition in government, the economic state of the country has withstood the tough global economic challenges that face many countries in the global market resulting into heavy losses in business and trade as a whole (Gordon Bigelow, 2003, p. 45). The overall ability of a country to attract foreign investment also depends on membership of an economic trading block. In case of Ireland membership of European economic commission not only provided the market to the country but also enabled it to diversify its export products. Initially, Ireland depended on the markets of the united kingdom alone which relied mostly on agricultural products only. Through membership of the economic block Ireland was able to open up to competition for its products as well (Philip, 2000, p. 17).

Fossil case Essay Example | Topics and Well Written Essays - 2000 words

Fossil case - Essay Example ed by Fossil can be clearly construed as heterogeneous in nature, which is so because the customers would tend to search for the products first and then chose the one which suits them best and satisfies their wants. The essential characteristics of such products and the consumer decision making is listed below. The sequence of product lifecycle is where a new product evolves through series of stages over a period of time. These stages are the development of the product, moving to introduction, then growth, maturity and finally decline. There reason that has been associated with the changes in the product life cycle and the creation of such a sequence is change in the situation of marketing which resultantly affects the marketing strategy and marketing mix,. Marketing mix is commonly referred to as the 4 P’s of marketing. These 4 P’s are the parameters that the marketing manager can control subject to the internal and external constraints of the marketing environment. Pricing is a main feature of the marketing mix and the only one which generates revenue. It would be better for the company to increase the buying capability of the customers to gather larger revenue